I don’t have fancy lights or an HD camera but I do have Magic Bullet effects and Sony Vegas. For a vlogger like me, white balance and skin tone isn’t my biggest concern; I just want my videos to be watchable. Here’s a small sample of the difference some nice effects make. This is the original shot:

 And here is the Magic Bullet “Basic” effect, with some increased brightness:

 The finished video looks alot better thanks to nifty effects. (And yes, rendering the video takes 3x as long due to the Magic Bullet effect.)